One of the big takeaways from my conversation with Technics' Business Development Manager Bill Voss is the longevity of Technics Turntables. I chalked it up to a combination of build quality, craftsmanship, and innovative technology–but it's so much more than that. I think what he was really trying to drive home was the timelessness of a Technics Turntable in your audiophile setup. Not because they're built incredibly well with high-quality materials, but because they output a sound quality that withstands the everchanging landscape of music. As a society, we're constantly changing our expectations of what we want from artists. One year it's Pop Country, the next it's EDM, underground Hip-Hop, or low-fi beats.

Hi-fi manufacturers bend over backward to meet these demands with new products that fall into whatever flavor of the month we're loving. But as individuals, our musical tastes change daily. Technics breaks the mold, not falling into the trap of "trends" and "fads", delivering us something truly timeless–something we didn't know we wanted but desperately craved. The Technics SL-1300G Grand Class Turntable is the perfect example of a timeless component. When we talk about "endgame" units this is what we're talking about. A component, that no matter what mood you might be in, or who is listening, the sound quality will never change. You'll never grow tired of it because there are a million different ways to listen. Whether you're in a warm and musical mood one day or a critical listening session the next, you'll still experience an accurate, clean, and smooth-sounding turntable.